Articles By:
Articles About:
Articles Contributed:
Published in Forbes:
How To Build Trust In The Voluntary Carbon Market
How Glamping Is Reshaping The Future Of The Luxury Travel Industry
In this Forbes Business Council article, Romain Pison explores how glamping transforms luxury travel by blending immersive nature experiences with high-end amenities. He highlights the sector’s rapid growth, driven by consumer demand for sustainable, wellness-focused, and authentic travel experiences. The piece also discusses how innovations like AI-driven personalization and eco-friendly design position glamping as a mainstream, high-margin Opportunity for hospitality investors and brands.
Published on: Forbes, Mar 17, 2025
Six Ways Companies Can Lead On Decarbonization
In this piece, Romain Pison outlines six strategic ways companies can lead in decarbonization, emphasizing that proactive climate action is both a business imperative and an opportunity for resilience. He advocates for integrating climate risk into financial strategy, setting science-based emissions targets, diversifying energy sourcing, decarbonizing supply chains, engaging in climate policy, and implementing rigorous carbon accounting. By adopting these measures Companies can mitigate regulatory and market risks, enhance stakeholder trust, and position themselves competitively in a transitioning low-carbon economy.
Published on: Forbes, Mar 18, 2025
Contributed to Forbes
15 Ways Leaders Can Harmonize Board Members’ Competing Interests
10. Leverage Data-Driven Insights To balance competing interests among board members, a leader should prioritize presenting data-driven insights that anchor discussions in objective analysis rather than subjective perspectives. For example, when addressing divergent priorities, use metrics and case studies to demonstrate how a unified approach benefits the organization’s long-term vision. – Romain Pison, NoviCarbon.
Published on: Forbes, March 20, 2025
20 Experts Share Common Entrepreneurship Myths (And The Real Truths)
19. Hard Work Always Pays Off One myth I believed when I started as an entrepreneur was that hard work always pays off. The reality is that it doesn’t always and that’s okay. Entrepreneurship is full of ups and downs—you need to experiment with ideas, learn quickly and adjust your approach when things don’t go as planned. No one gets it right the first time. I’ve also learned the value of slowing down; rushing won’t get you there faster. – Romain Pison, NoviCarbon
18 Strategies For Maintaining Company Culture Amid A Generational Shift
18. Invite All Employees To Shape Company Values And Practices A generational shift in the workforce is inevitable. Maintaining a strong company culture means understanding that it’s not about clinging to the past or blindly following the latest trends; it’s about blending the strengths of each generation to create something even better. Involve employees of all ages in shaping core values and practices. – Romain Pison, NoviCarbon.
Published on: Forbes, March 20, 2025
20 Key Ways Companies Can Carve Out Their Place In E-Commerce
7. Focus On Deeply Understanding Your Customers The biggest difference is a successful company’s ability to truly understand its customers and adapt quickly. The best brands don’t just sell; they listen, analyze behavior and refine their approach constantly. If your company is struggling, focus less on pushing products and more on learning what your customers want — then move fast to deliver it. – Romain Pison, NoviCarbon
Published on: Forbes, March 20, 2025
What’s The Right Net-Zero Strategy For Your Business? Why One-Size-Fits-All Doesn’t Work
In this article, Romain Pison explains why businesses must tailor their net-zero strategies instead of relying on generic frameworks. He explores how sector-specific challenges, regional policy variations, and differing operational footprints require customized approaches to decarbonization. By aligning net-zero pathways with business models, companies can drive more effective emissions reductions while strengthening resilience, compliance, and investor confidence.
Published on: Published on: Forbes, June 2, 2025